How Homemade is Made
Look & Feel
“How Homemade is Made,” invites people to share love through food and celebrate moments that only happen at home.
We found that people love home-cooked meals, but don’t always have time to make it happen. To solve this, we incorporated QR codes into the design which put the ingredients for each meal pictured directly in your cart.
Color Palette & Photography
The photography reflects various meals that bring families together across different cultures, the layout design is inspired by modern cookbooks, and the muted color palette is reminiscent of a home-cooked meal.
Out of Home
& Social Placements
